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ÉLAN NOIR — The Art of Being Remembered.
I developed a complete brand identity and packaging system for a contemporary niche fragrance brand built around quiet confidence, sensuality, and lasting presence.
From strategy and typography to packaging and art direction, every detail was designed to create a luxury experience that feels distinctive, refined, and memorable.
If you're building a new beauty, fragrance, or lifestyle brand and need a brand identity that feels premium from the start, let’s talk.
Great work :)
Great concept
The network for creativity
Join 1.25M professional creatives like you
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Creatives on Contra have earned over $150M and we are just getting started
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I’ve been creating AI-generated packaging and lifestyle imagery, and I recently made a few updates to my Brand Image Prompt Kit for Skincare Brands.
If you’re tired of getting random results that look nothing like your brand or are inconsistent, this product ✨ will help ✨
Includes 4 core prompt scenarios, and 20+ ready to use images.
Clean work! Maintaining consistency in AI mockups is such a struggle for brands, so a ready-to-use kit is super practical.
Another rejected concept for Forecast AI — a budgeting app that predicts your future spending habits rather than just tracking your past ones.
This brand concept was based around a crystal ball leaning into the more magical and mysterious side of predictability and AI.
Rejected concepts are always the more interesting share, they show the road not taken. The crystal ball angle for predictability is such a clever metaphor. What actually got this one cut, too whimsical for a fintech client, or did the chosen direction just test better?
Built a coffee brand around the feeling of being local. ☕️
LOCAL is a modern café identity designed to feel warm, calm, premium, and familiar - without falling into the usual coffee-brand clichés.
From the wordmark and earthy color palette to typography, packaging, uniforms, and real-world applications, every detail was created to make the brand feel like a natural part of everyday life.
Brand Identity • Art Direction • Packaging • Visual System
What do you think - would you stop by LOCAL for a coffee? 👀
#BrandIdentity #Branding #CoffeeBrand #CafeBranding #PackagingDesign #VisualIdentity #GraphicDesign #BrandDesigner #CreativeDirection #ContraDesigner
Branding 😍