Luxury Beauty Brand Identity and Packaging DesignLuxury Beauty Brand Identity and Packaging Design
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AURÉLIA - Luxury Beauty Brand Identity & Packaging I designed a complete luxury beauty brand concept for AURÉLIA. What I created: - Gold Crown Logo - Luxury Packaging for Face Cream, Serum & Perfume - Beige & Gold Brand Color Palette - Elegant Product Photography Style My goal was to make the brand feel Royal, Soft & Premium. If you want a luxury brand like this for your beauty business, let's work together!
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Artur's avatar
The crown mark against the beige and gold palette reads as soft, quiet luxury rather than loud. Did you check how it holds at the small perfume label size, where fine crown detail can fill in?
Asiya's avatar
Thank you so much! That means a lot. ✨Yes, quiet luxury was exactly what I was going for with AURÉLIA - soft, royal, not loud. Great point about the small label size. I will test a simplified version of the crown for the small perfume label, so the details stay clean and readable. Thanks again for the helpful feedback!
Emiliya's avatar
Beige and gold can go flat so easily, the soft fabric folds really save it here. If a brand like this goes to retailers, a one-page line sheet in the same style would be the perfect next piece.
Asiya's avatar
Thank you so much! ✨ I really wanted the beige & gold to feel soft, not flat, so the fabric texture helped a lot. And yes, a one-page line sheet in the same style is a great idea - I'll add that next! Thank you for the suggestion 💛
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