AI-Powered Marketplace for Local Help - Introducing AsklyAI-Powered Marketplace for Local Help - Introducing Askly
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Askly — AI-Powered Local Help Marketplace
The Problem
I noticed that finding local help for everyday tasks is often frustrating. Most platforms require users to create accounts, browse through multiple categories, fill long forms, and spend time searching before they can get assistance.
I wanted to explore a simpler experience.
What if users could open an app, describe what they need in plain language, and instantly get matched with nearby service providers?

The Goal
My goal was to design a mobile experience that removes unnecessary steps and helps users find trusted local help as quickly as possible.
The focus was on:
Reducing friction
Making AI the primary entry point
Creating a fast and intuitive booking flow
Building trust between customers and service providers

My Process
I started by mapping the complete user journey, from opening the app to booking a service provider.
I explored different interaction patterns and eventually centered the experience around a conversational AI search.
Instead of forcing users to navigate categories, Askly allows them to simply type requests such as:
"I need help moving to a new house."
The AI then understands the request, identifies relevant service providers, and presents nearby matches.

Key Design Decisions
AI-First Experience
The home screen was designed around a single input field where users can describe their needs naturally.
This reduces cognitive load and creates a more human experience.
Live Matching Experience
Instead of showing a loading screen, I designed a live matching state where users can see potential service providers appearing while the AI searches.
This keeps users informed and makes the system feel responsive.
Provider Profiles
Trust is critical when hiring someone.
Each provider profile highlights:
Ratings and reviews
Years of experience
Services offered
Pricing information
Visual proof of previous work
Simple Booking Flow
The booking process was designed to be straightforward and transparent.
Users can:
Review service details
See pricing breakdowns
Choose a payment method
Confirm their booking
without unnecessary complexity.

Outcome
The result is a clean, AI-powered marketplace concept that focuses on speed, trust, and simplicity.
Askly demonstrates how artificial intelligence can simplify service discovery and help users connect with local providers in a more natural way.

Tools Used
Figma
Figma Make
AI-assisted ideation and prototyping
UX Research
User Flow Design
Mobile UI Design
Interaction Design
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