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This cinematic AI storytelling project combines emotionally engaging narratives with realistic AI-generated visuals to create an immersive viewing experience. Designed for YouTube, social media, and digital brands, it showcases my expertise in AI storytelling, prompt engineering, visual direction, and professional content creation that captivates audiences and brings imaginative ideas to life.
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Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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For my #EnvatoChallenge I made a social reel called People.
Every stranger you pass is living a life as full and complicated as your own.
You just never get to see it.
That was the whole starting point. You catch a half-second of someone and your brain files them as an extra in your movie, while they're the main character of theirs, with a whole thing going on you'll never know about.
So I tried to make something that sits in that feeling.
No story line, but just a reminder that everyone's got one.
I used Envato for music, images and videos starting with stock images that I got inspired by and used as references and to expand ideas from those.
I believe the main human by design call I had to make was not only the final edit, but prompting for "imperfect" generations.
AI is trained to give the perfect image every time, centered angles, equal proportions, bright colors. I tried the complete opposite while still trying to make it look like a complete social reel.
envatochallengeaivideocreativeproductionAI Video ProductionVideo EditingVideo ProductionDaVinci ResolveEnvato
From Amazon Listings to a Cinematic Music Video
I joined the Envato AI Challenge to explore AI for Amazon listing design. As I experimented, I became curious about how far the tools could go beyond e-commerce.
Using the remaining challenge generations, I explored character consistency, cinematic lighting, storytelling, and visual continuity. What started as testing gradually evolved into a complete AI-assisted music video.
Workflow
• Original concept and lyrics with Envato
• Music generated with Envato AI Music Generator (vocals are in Serbian, as that was the language I chose during testing)
• Visuals generated with Envato AI Image Generator
• AI animation, editing, color grading, transitions, and final assembly
This project became an exploration of a complete AI creative workflow—from concept to a finished music video.
Watch the full music video on YouTube:
https://www.youtube.com/watch?v=ZPE6Psnkd6E
Going from Amazon listing work to a cinematic music video is a huge creative leap, love that you followed the curiosity. What was the hardest part of adapting AI tools built for product shots into something with actual narrative pacing?
For my Envato, Human by Design challenge submission, I created a commercial for Dulce, a fictional soda brand. I started by defining the story I wanted to tell. Every scene was planned on paper first, from the product reveal to the way each fruit would enter the frame.
I wrote the voiceover structure, refined it with Claude, and generated multiple AI voices until I found one that matched the energy I was after.
Instead of generating finished shots, I created the environments and the product separately. That gave me complete control over composition, product placement, motion, and storytelling during editing.
The product was generated on a green background so I could composite it into each scene manually. I extracted the wordmark, vectorized it in Illustrator, and animated it in Jitter. Every transition, every product movement, every flavor title, and every timing decision was crafted by me.
For the soundtrack, I used MusicGen to generate music plus sound effects from Envato library to bring the commercial to life.
AI accelerated the process, but the creative direction, motion design, editing, compositing, pacing, and final storytelling remained my human decisions.
That's what Human by Design means to me: using AI as a creative partner, not a creative replacement.
Here's the final commercial. I'd love to hear what you think.
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