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Hospitalogy by Blake is a podcast under Workweek focused on making healthcare insights feel easier to understand and more approachable for busy professionals.
I really enjoyed about this project was creating a visual direction that feels both modern and relatable. They wanted an icon people could instantly connect with when thinking about health — something simple, recognizable, and easy to remember across different platforms.
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The concept that didnt make it through the selection process but majority of the brand language, imagery and the visual identity system were adopted and harmonized with the selected one to create one unity and expand the entire design system.
The logo features a modern, intelligent logomark built around a three-phased star symbolizing curiosity, signal throught the noise, and transformation. Constructed from sharp vertical lines with varying stroke weights, it creates a subtle optical illusion that reflects the brand’s core idea of clarity emerging from complexity. The three phases are conceptually tied to the brand name - Ctrl, Shift, and the final outcome: taste. This is paired with a confident, taste-led wordmark blending script and serif typography to spark intrigue and character.
The overall identity is editorial, bold, and creative-first slightly irreverent yet refined. It is opinionated rather than instructional, community-driven and culture-forward, designed to feel like a living platform rather than a one-off campaign.
The visual system combines pitch-black foundations with shades of grey, accented by subtle color tints, glowy gradients, grainy 3D elements, visual distortions, and futuristic AI-generated imagery, creating a rich, expressive language for rooms filled with artists, technologists, and builders.
You can see full project here
You can see the final selected direction.
Thanks for the feedback in advance, much appreciate your support.
wow, the visual identity is absolutely flawless. this work is fire! 🔥
Fizzy Folk is a spec design project which started with the question "What if I were to design my own sparkling infused drink"?
Because on a daily basis I already consume a lot of it. However, I mainly buy those that are illustrated & designed well. As such, I wanted to explore the option of incorporating illustrative skills + hand-drawn look into soda can designs.
This has resulted into 3 distinct drinks from hibiscus & rose to mint & cucumber to lemon & honey. Additionally, I will further expand upon this collection.
For the full case-study you could see on my website.
Really strong visual identity – love the typography.
Hi creatives! 👋
For #ConfigMakeathon, I created SLAMBOOK for Designers ✨
https://slambook.figma.site
It's inspired by the slambooks many of us had as kids, but reimagined for the internet.
Designers from all over the world can create their own page by adding photos, favorite music, creative advice, inspirations, and a few fun facts about themselves. It's a playful way to discover people behind the portfolios and build new connections within the design community.
The best part? It lives online and can always be in your pocket, just add it to your home screen like an app.
This concept could work for any community.
Imagine a special Config edition where attendees share their photos, inspirations, favorite talks, creative superpowers, or memorable moments from the event.
A little internet corner where creativity, personality, and community come together 💛
If it resonates, pass it on and start your own page 💛
If you really love it, I’d be sooo grateful for your support. Every goat, like, comment, share, means so much for me. Thank you!
Project Link:
https://slambook.figma.site
Video Instagram:
https://www.instagram.com/reel/DZpeUvBo4bs/?igsh=bDhhMnc1aXlzODls
Let's make this slambook really worldwide =))) Add your pages https://slambook.figma.site 😍 WHO NEXT?
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