Expert Visual Campaign Design for Fashion Brand 'Sun Muse'

Expert Visual Campaign Design for Fashion Brand 'Sun Muse'Expert Visual Campaign Design for Fashion Brand 'Sun Muse'

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Andreu Martínez

• Apr 2

Just wrapped a full visual campaign for PQ Swim.

They came with a campaign name: Sun Muse. We built the rest.

Aesthetic direction. Light strategy. Model presence guidelines. Color system. Then the images.

20 pieces. 5 days. Indistinguishable from a high-end photo production.

This is what Augmented Art Direction looks like.

🔗 Full case study: https://canva.link/gvp1fc944funw8k

Anita Autorino

max

• Apr 2

Would you believe me if I told you that 1 model image + 1 product shot = full campaign? 🤯

I tested Flora Techniques for skincare campaign, using 2 images: model and product.

In minutes, I was able to generate a full campaign direction. Consistent lighting, aligned mood, and compositions that actually feel art directed and not random.

For me, this is not about replacing shoots. When you are working with clients on the other side of the world, having a clear and visual way to explain art direction changes everything.

This is the kind of tool that turns “I have an idea” into “here is exactly how it should look.” 😏

Please try it and tell me, how else would you use Techniques?

FLORA tutorial

Corwin Moore

pro

• 1d

maximize what you have. genius.

Anita Autorino

max

• Apr 2

From product to campaign in minutes. I couldn't be more surprised!

I used Flora Techniques to turn a product and model image into a full skincare shot with consistent art direction.

These were the results and the full walkthrough is here: https://on.contra.com/NNkGJ8

Curious if this would change how you present ideas to clients before a shoot?

FLORA Packaging Design

AWD Sabbir

• 12h

Love this one

Sage Morgante

pro

• Apr 2

Palette Swimmers. Gouache or Watercolor?

These take me a little longer only bc I have to figure out what to name all the colors they are swimming in :)

Any ideas on furthering these concepts I would love to hear! When I was selling these prints the gouache was one of my best sellers but the watercolor was much more difficult for me.

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