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I've been exploring two creative directions for a luxury brand's Instagram presence, one with a darker editorial aesthetic and the other with a softer, light luxury approach.
The client preferred the lighter direction, and after refining the concept, I can see why. It feels more timeless, elegant, and aligned with the brand's identity.
Design isn't just about making something look beautiful—it's about finding the visual language that truly represents the brand.
Which theme would you choose for a luxury brand: Dark or Light?
Every detail looks well thought out
Thankyou Faraz
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