Which hero direction feels right for this founder-focused brand?

While working on the homepage for Sean Parsons, a brand focused on empowering non-technical founders to launch tech startups, I explored two different visual directions for the hero section. Same message, same structure, just a different mood and color system.

Option 1 - Warm Olive. Dark, grounded, and editorial, giving a warm, established, expert feel.

Option 2 - Light Purple. Clean, modern, and vibrant, giving a fresh, SaaS-like, approachable feel.

Would love your honest UX/UI take, which direction feels more trustworthy, engaging, and aligned with a founder-focused brand, and why?

I like worm Olive most because it has different personality

XNOMAD — Brand Identity Design!

XNOMAD is a premium modular camper brand based in Scandinavia, offering both rental experiences and ownership of off-road pickup campers.

The goal was to create an identity that could sit naturally between two worlds:

Scandinavian minimalism + rugged outdoor capability.

Rather than following the typical loud adventure aesthetic, we kept the system clean, modern, and confident, reflecting XNOMAD's idea of quiet luxury and freedom.

The identity was built around a distinctive X, supported by a minimal wordmark, bold blue palette, typography, graphic patterns, and applications across digital and physical touchpoints.

Wake Up Anywhere.

One of those projects where simplicity did most of the talking.

The blue visual system and mockup presentation work so well together.