A strategy article on how early-stage startups should build a marketing plan that actually gets executed — by focusing on 1-2 channels, prioritizing with frameworks like ICE and Bullseye, and measuring revenue metrics instead of vanity numbers.
It reflects the thinking behind my Growth Marketing Plan service: audit, ICP, channel strategy, and a 90-day action plan built to ship.
Written with my hybrid process: AI-assisted research, refined with senior strategic judgment.
Then: 1 month, 1 template.
Now: 1 week, 15 templates.
Same designer, different workflow.
I wrote up how I built no-code.supply: fifteen website templates, each with its own brand, in HTML and React, and some in Framer too. Claude Code did most of the typing. I did the directing.
Take a vampire, a grim reaper and a bat for a midnight ride through a haunted town. Hold to boost over broken track, brake before the big hills, and grab candy to refill your boost. Push your luck too far and your passengers end up splattered across the screen.
Recently worked on Milebit — a product built for truck drivers and fleet companies.
The main focus was designing the mobile experience around everyday needs on the road: managing your truck, planning routes, finding nearby drivers, accessing services, and keeping everything important in one place.
I also explored the company side of the product with a fleet dashboard for managing vehicles, drivers, activity, and operational data.
Alongside the product, I designed the new Milebit website to bring everything together and explain the platform in a much simpler way.
Sharing a few screens from the project here.
Product Design · Mobile App · Fleet Dashboard · Web Design
Live website: https://milebit.io/