Jefferson Costa
AI-Powered Marketing Strategist | MBA Hult Boston
New to Contra
Jefferson is ready for their next project!
A strategy article on treating content as a system rather than a series of one-off posts — using topic clusters to build authority, a repurposing model to multiply each piece, and a compounding mindset that turns content into a long-term asset.
It reflects the thinking behind my content strategy work: research, briefs, and an engine built to keep producing — fast with AI, refined with senior judgment.
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A strategy article on how early-stage startups should build a marketing plan that actually gets executed — by focusing on 1-2 channels, prioritizing with frameworks like ICE and Bullseye, and measuring revenue metrics instead of vanity numbers.
It reflects the thinking behind my Growth Marketing Plan service: audit, ICP, channel strategy, and a 90-day action plan built to ship.
Written with my hybrid process: AI-assisted research, refined with senior strategic judgment.
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A long-form article on lifecycle email strategy for SaaS, demonstrating how I design email sequences — not just write them.
The piece targets the search intent around SaaS onboarding and email automation, synthesizes 2026 best practices, and argues the core shift: the sequences that convert are behavior-triggered, not time-based drips.
Written with my hybrid process: AI-assisted research and drafting, refined with senior strategic judgment. It reflects the thinking behind my Email Automation Sequence service.
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A long-form SEO article demonstrating my hybrid content system: AI handles research and first-draft speed, while strategy, structure, and editorial judgment come from a senior marketer.
The piece targets the search intent "does AI content rank on Google," synthesizes 2026 ranking data, and is structured for both traditional SEO and AI Overviews — a direct answer up top, question-based subheadings, and citable data.
Written end-to-end with the same process I use for client work: research → brief → AI-assisted draft → human refinement → optimization for both search and AI citation.
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