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I’ve designed and built a bold Shopify storefront for an apparel brand, focusing on creating a strong visual identity that puts the brand’s graphic clothing front and center.
I created a striking hero section with clear calls to action, making it easy for visitors to start exploring. The homepage also includes organized best-seller and new-arrival sections, lifestyle imagery, brand storytelling, promotional banners, and a simple newsletter signup.
Live Link: https://fiercekingdomapparel.com/
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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Great design doesn't just look good, it converts.
I've recently been working on two luxury fashion concepts that balance brand storytelling with conversion-focused UX.
One is a heritage-inspired knitwear brand. I focused on creating a clean, editorial layout that lets the product photography breathe because when you're selling premium knitwear, the texture and quality need to be the hero.
The other is a seamless activewear brand launching a new leggings collection. The challenge here was different: high-intent shoppers want to see product details fast. I designed a "Shop Now" flow that reduces friction, highlights the "Seamless Collection" as a key differentiator, and surfaces bestsellers immediately.
What I learned:
- Luxury fashion needs editorial breathing room.
- Activewear needs speed and clarity (users want to find their size and buy)
- Both need mobile-first layouts because 70%+ traffic comes from mobile
I didn't just design these, I built them with clean Liquid, optimized for Core Web Vitals, and integrated with Klaviyo for email capture. From Figma to launch, I handled it all.
One thing I want to understand deeply from each of my clients is what's the most important element of a fashion e-commerce site for them?
#Shopify #ShopifyDeveloper #Ecommerce #FashionEcommerce #CRO #UXDesign #Liquid #DTC
Amazing
A Shopify store should do more than look good.
It should make the brand feel trustworthy, make products easy to discover, and make people want to keep exploring.
That's exactly what we focused on with this new Shopify website.
Clean design. Smooth experience. Strong product presentation.
Built by Framer Studio. 🛍️
#FramerStudio #Shopify #Ecommerce #ShopifyStore #WebDesign #UIUX #ShopifyDevelopment
New case study - Riverpoint Range
A premium Shopify experience designed for a New Zealand lamb brand, from logo refinement and visual direction to complete responsive UI.
12 working days. Research → Wireframe → Visual Direction → High-Fidelity Design.
Full case study now live on Contra.
📩 Available for new web, e-commerce & UI/UX projects.
Clean work!
