I designed and built a brand new website for Matthew Knowles, music executive, entrepreneur, and ...I designed and built a brand new website for Matthew Knowles, music executive, entrepreneur, and ...
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I designed and built a brand new website for Matthew Knowles, music executive, entrepreneur, and father of Beyoncé!
The site highlights his career in artist management, his work in music education, and his latest ventures, all wrapped in a clean, modern design built to reflect his legacy in the industry.
Dan Holdsworth and Luke Allen ship brands as a code ready repo.
The handoff includes global CSS, a clip JSON file, an agent file, and a human-readable README. Clients drag and drop it into their codebase and the brand is operable from day one.
They started doing this because clients kept improvising after handoff. A PDF gets opened once and forgotten. A repo stays in the codebase as a source of truth.
The thinking matters. The handoff is the start of the brand's life in production. If the system breaks the first time someone extends it, the design work didn't finish.
They also talked about taking only two projects at a time, catching a logo that sat too close to a Pinterest reference and redoing it the same day, and the difference between cheap and affordable when you raise prices.
AI is an analytical tool it doesn't have tast or creative intelligence or emotional intelligence it will never be better than humans in that because it has no emotions or creativity
Skeen sells skincare online. People shopping for skin products are often unsure and overwhelmed by choices. The homepage has to make them relax first, and only then help them shop.
I kept the layout simple so the eye goes to one place and nothing fights for attention. Then I tested the mood with two backgrounds.
A is neutral grey, so nothing distracts from the product.
B is a warm peach that feels closer to skin and more caring.
Which one would make you trust a skincare brand more?