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Created a structured social media content package including post concepts, captions, visual direction, and a content calendar designed to help a brand maintain consistent and engaging social media communication.
The network for creativity
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Creatives on Contra have earned over $150M and we are just getting started
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Experimented a bit today with Krea and image generation for a case study I’m putting together around AI EarPods connected to OpenAI.
The focus has been on creating fashion-forward product imagery and art directing a world that feels specific to the identity, rather than just generating nice-looking AI images.
The trickiest part has been product consistency. Especially getting the EarPods to actually sit snug in the ear. If you’ve worked through this process, you probably know the struggle 😅
Simply telling AI to “make it fit more snug or in the ear” doesn’t always work. It loves to reinterpret the product every time.
Still experimenting, but getting closer. If anyone has found a good workflow for keeping products consistent across AI-generated shoots, I’d love to hear it!
TOP!
I created this AI UGC skincare project to demonstrate how skincare products can be presented through engaging, relatable, and visually appealing user-generated content. The concept was designed to capture the attention of viewers while keeping the product at the center of the content.
For this project, I focused on creating a natural UGC-style experience that feels personal and easy to connect with. The content introduces the skincare product, showcases it in a lifestyle setting, and communicates its key features in a simple and engaging way. I used AI-powered creative techniques to develop the visuals and overall presentation while maintaining a clean, modern aesthetic that fits the skincare and beauty industry.
The goal was to create content that a skincare brand could use across platforms such as TikTok, Instagram Reels, and other short-form social media channels. I focused on strong visual storytelling, an attention-grabbing introduction, clear product presentation, and a style that feels authentic rather than overly commercial.
This project showcases my ability to develop AI UGC concepts, create beauty-focused visual content, and transform a skincare product into social-media-ready creative that can help brands connect with their target audience.
Nice product Video
The client needed a short fitness ad for people struggling with their weight and finding it hard to stay consistent. The idea was to show a situation people could relate to, then introduce a solution without making the video feel like a long sales pitch.
I used Higgsfield AI to create the scenes and bring the story together, then edited the video to move from the problem to the solution and finally to the offer. The goal was to make the message feel natural, clear, and easy to follow while keeping the viewer interested throughout the video.
Nice work