your content doesn’t need more pressure. it needs a practice. that’s the conversation i’m leading in my upcoming live session for The Spill series with Creator Tea Talk a lot of creators and business owners are trying to fix their content by adding: 😵‍💫 more posts, more hooks, more trends, more pressure, or more “i just need to be consistent” but sometimes the real issue isn’t that your content is failing. many of those times the pressure is data. it might be telling you your content needs more: 🪴 clarity, trust, relevance, rhythm or relationship this session is for the creator, founder, or service provider who knows they have something valuable to say but content has started to feel heavier than it needs to. we’ll talk through how to stop treating content like a performance you have to survive and start building a content practice you can actually return to. if your strategy only works during an ideal week, it’s probably not a strategy yet. it’s a fantasy calendar. & we’re going to fix that. join me for the live session on THIS Thursday, August 27.

link here: https://luma.com/d2cmd1jc

This is so true. Having a consistent practice makes way more sense than constantly putting pressure on yourself to post more.

SEO + AI Visibility Assistant (Semrush / Webflow / ChatGPT)

Location: Remote (Philippines, Argentina, or Mexico preferred) Hours: 5–8 hours per week, part-time, ongoing Pay: $8–10/hour depending on experience

About the role

Gel is a branding and packaging design agency based in Los Angeles, working with CPG, food and beverage, and beauty brands. We're looking for a part-time SEO and AI visibility assistant to help manage and improve our search presence, both traditional search engines and AI tools like ChatGPT, Gemini, and Perplexity.

This is not a general virtual assistant role. We need someone who already understands SEO fundamentals and can work hands-on inside our tools and our website.

What you'll do

Monitor Semrush for ranking changes, site audit issues, and AI visibility tracking across ChatGPT, Google AI, Gemini, and Perplexity.

Review Google Search Console and Analytics to understand what's driving traffic and enquiries.

Go into our Webflow site directly to fix technical issues: broken links, metadata, header structure, image alt text, and other on-page SEO problems.

Publish or update content and case studies as needed.

Send a short weekly summary: what changed, what you fixed, and one clear recommendation for what to prioritize next.

What we're looking for

Hands-on experience with Semrush, Google Search Console, and Google Analytics.

Working knowledge of Webflow, comfortable making edits directly in the platform.

Basic fluency with ChatGPT, Claude and AI visibility concepts.

Someone who can look at data and form an opinion, not just execute instructions. We want your recommendations, not just your labor.

Design or visual layout experience in Webflow is a plus, but not required.

Clear written English for weekly reporting.

To apply

Please include examples of SEO work you've done, ideally with before and after results. Also let us know your experience level with Webflow specifically.

Paid test for finalists

Before hiring, we'll pay finalists for a two hour test project. You'll be given access to review our current search presence and asked to identify three opportunities for increasing qualified enquiries, and recommend one action we should take first, with your reasoning. We're not looking for the "correct" answer, we're looking for how you think.

This is a part-time role that should evolve to more hours as role demand increases. We are looking for a self reliant thinker that also engages as entrepreneure with ideas and discipline. A#