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What started as a game mascot somehow ended up becoming an outdoor adventure brand.
I originally created Lizzy for a game. Then I discovered the @Envato Human by Design challenge and asked myself:
"What if she existed beyond the screen?"
That question changed everything.
Using Envato, I created the brand identity, products and packaging, then used Claude to bring the website to life.
My biggest creative decision was transforming Lizzy from a bug spray mascot into a brand that inspires families to explore, learn and play outdoors.
🌿 Live Project: https://lizzyshield.netlify.app/
🎮 Bonus: Explore the website and don't miss Lizzy's original browser game hidden inside.
I'd love to hear your thoughts.
If Lizzy Shield were a real brand, what's the first thing you'd explore?
@Envato #EnvatoChallenge #HumanByDesign
Excellent execution! The attention to detail really stands out. Wishing you the best of luck in the competition! 🙌
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Circlo Gets You Out — Envato "Human by Design" Challenge
For Envato's Human by Design challenge, I made a promo film for
Circle — a safety-first event discovery app I designed for young
professionals in Indian Tier-1 cities.
THE FILM
Circlo, Circle's mascot, is done watching you scroll. He drags
you off the couch, down a glowing purple street, and into a
rooftop full of real people. No dialogue. No UI walkthrough.
Just a character making his case.
THE TOOLKIT
Every shot ran through Envato's AI stack: VideoGen for every
Circlo scene (image-to-video, character-referenced throughout),
MusicGen for the score, SoundGen for footsteps and ambience,
GraphicsGen for the closing card, and Devices Mockup for the
in-app screens.
THE HUMAN BY DESIGN MOMENT
Twice, I asked AI to touch my actual product screens — once
through a mockup tool, once through video generation. Both times
it quietly rewrote the text. "Safe Tribe" became "Sefo Tribe."
A clean screen came back with duplicated, ghosted copy layered
over itself.
Neither time did I try to prompt my way out of it. I pulled my
real screens back out, composited them by hand, frame by frame,
and kept AI exactly where it belongs in this project: building
the world around the product, never rewriting the product itself.
That's the line the whole film is built on. AI made the street,
the light, the sound. I made the app. I made the character's
face match itself in every single shot — checking ears, eyes,
and color against the original reference every time the model
drifted.
Built in 2 day for Envato's Human by Design challenge.
This submission was made with a little bit of pure, mindless vandalism against AI.
I wanted a killer website for my brand, Discern Like a Rebel. So I fed Claude with Envato assets (fonts, textures, illustrations, sound, templates, generations...) and asked it to build. It did. But it was all clean grids and neat boxes.
So, to make it more me, I let the drawings spill over the nav bar and loosened the grid up. Even than, the generator kept sliding back to safe, when it refused to animate a nude Greek statue (only once though). But rebels fight haha.
The big step was to bring it to life with looping animations, paper tears, and hand-drawn lines (all using Envato's library).
A pro designer would have moved the drawing in seconds. I spent my time changing AI's mind instead, since I am not one yet. Funny enough, that friction became the creative process. AI can follow a rule beautifully. It can't feel when breaking one makes something come alive.
I must say, very on par with my brand's philosophy.
P.S. This is a re-upload because the sound quality on the first attempt was awful. Enjoy much better audio this time around!
The idea of using AI while keeping a deliberately rebellious, imperfect brand voice is a fun tension. Which Envato asset pushed the Discern Like a Rebel site in the most unexpected direction?
Project Title
Human by Design — Open Training Day
Project Description
This project began with raw stock footage sourced from Envato Elements and was transformed into a fully branded piece using Envato's AI-powered tools. The process included generating and refining the video through Envato AI, applying custom color grading to establish a consistent visual tone, carefully paced cuts to build rhythm and momentum, and custom typography to reinforce the brand identity. The result is a cohesive concept video — "Open Training Day" — that turns raw footage into a polished, story-driven piece with its own distinct visual voice.
Process Walkthrough
Generated and refined using Envato's AI video tools — from raw footage to final branded output, including color grading, pacing, and typography.
Video/Social Media Post Link
https://www.instagram.com/reel/Da7s4KWunB5/
Assets Used
Stock footage sourced from Envato Elements, processed with Envato AI tools
Hashtags on post
#envatochallenge @envato
Starting from raw stock footage and building it into something this branded is impressive. How much manual refinement did the Envato AI output need before it matched your vision?
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