The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Back to feedPost
๐ด ๐๐ฒ๐ฒ๐ธ๐. ๐ฆ๐ฎ๐บ๐ฒ ๐ฏ๐๐๐ถ๐ป๐ฒ๐๐. ๐ฆ๐ฎ๐บ๐ฒ ๐ฐ๐ผ๐บ๐ฝ๐ฒ๐๐ถ๐๐ถ๐๐ฒ ๐บ๐ฎ๐ฟ๐ธ๐ฒ๐. ๐ ๐ฐ๐ผ๐บ๐ฝ๐น๐ฒ๐๐ฒ๐น๐ ๐ฑ๐ถ๐ณ๐ณ๐ฒ๐ฟ๐ฒ๐ป๐ ๐๐ผ๐ผ๐ด๐น๐ฒ ๐ ๐ฎ๐ฝ๐ ๐ณ๐ผ๐ผ๐๐ฝ๐ฟ๐ถ๐ป๐.
Hereโs what we focused on:
โ ๐๐ป๐ฑ๐๐๐๐ฟ๐ ๐๐ฝ๐ฒ๐ฐ๐ถ๐ณ๐ถ๐ฐ ๐ฐ๐ถ๐๐ฎ๐๐ถ๐ผ๐ป๐
Built relevant citations from directories and platforms that actually made sense for the business, not just random citation volume.
โ ๐๐ฒ๐ฑ๐ถ๐ฐ๐ฎ๐๐ฒ๐ฑ ๐๐ฒ๐ฟ๐๐ถ๐ฐ๐ฒ ๐ฝ๐ฎ๐ด๐ฒ๐
Created and optimized specific website pages around the services and search intents we wanted to strengthen.
โ ๐๐๐ฃ ๐ฝ๐ผ๐๐๐ ๐๐ถ๐๐ต ๐ฎ ๐ฝ๐๐ฟ๐ฝ๐ผ๐๐ฒ
Instead of posting generic updates, we used Google Business Profile posts to reinforce the services, locations, and topics we wanted Google to associate with the business.
โ ๐๐ฒ๐๐๐ผ๐ฟ๐ฑ ๐ณ๐ผ๐ฐ๐๐๐ฒ๐ฑ ๐ฟ๐ฒ๐๐ถ๐ฒ๐๐
Encouraged customers to naturally mention the services they received in their reviews, helping build stronger relevance and context around the profile.
โ ๐ฃ๐ฟ๐ฒ๐๐ ๐ฟ๐ฒ๐น๐ฒ๐ฎ๐๐ฒ๐ + ๐๐๐ฟ๐ฎ๐๐ฒ๐ด๐ถ๐ฐ ๐น๐ถ๐ป๐ธ๐
Published relevant PR content and linked it back to the right website pages and the Google Business Profile not simply to the homepage.
โ ๐๐ผ๐ป๐๐ถ๐๐๐ฒ๐ป๐ ๐๐ถ๐ด๐ป๐ฎ๐น๐ ๐ฎ๐ฐ๐ฟ๐ผ๐๐ ๐๐ต๐ฒ ๐๐ฒ๐ฏ
The goal wasn't to manipulate one ranking factor.
It was to make the business easier for Google to understand from multiple directions:
Website โ GBP โ Citations โ Reviews โ PR โ Links
And the result after 8 weeks?
๐๐๐ฒ๐ฟ๐ฎ๐ด๐ฒ ๐ฟ๐ฎ๐ป๐ธ๐ถ๐ป๐ด: ๐ต โ ๐ฑ.๐ญ
๐ง๐ผ๐ฝ ๐ฏ ๐๐ถ๐๐ถ๐ฏ๐ถ๐น๐ถ๐๐: ๐ญ/๐ฐ๐ต โ ๐ญ๐ฎ/๐ฐ๐ต
The biggest lesson:
๐๐ผ๐ฐ๐ฎ๐น ๐ฆ๐๐ข ๐ถ๐๐ป'๐ ๐ฎ๐ฏ๐ผ๐๐ ๐ฑ๐ผ๐ถ๐ป๐ด ๐ผ๐ป๐ฒ ๐๐ต๐ถ๐ป๐ด ๐ต๐ฎ๐ฟ๐ฑ๐ฒ๐ฟ.
It's about making multiple relevant signals work together.
When your website, GBP, reviews, citations, and external mentions all reinforce the same entity and services, your local visibility can start moving much faster.
That's the process Iโd focus on before throwing another 50 random citations at a GBP.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Trending
retrofuturism
Share your favorite designs from the past exploring the distant future. Or your own take on the aesthetic ๐
halftone
Dots. Texture. Grain. Let's see your designs using the halftone technique.
Midjourney
Creatives are showing off what they're making with Midjourney.
colorgrade
Video editors sound off: How do you enhance the mood of your video in color grading?
Related posts
Why Secondary Keywords Can Be More Valuable Than Your Main Keyword
Most business owners approach SEO with one thought: โI want my website to rank for this keyword.โ
So they target the biggest, most obvious keyword in their industry.
For example:
A real estate company may target โreal estate agent.โ
A digital agency may target โweb design.โ
A restaurant may target โrestaurant in Lagos.โ
Sounds logical, right?
But there is a problem.
Everyone else is targeting the same keyword.
That means higher competition, harder ranking, and often a much longer wait before you see meaningful results.
This is where secondary keywords become extremely valuable.
Instead of only targeting: โReal estate agentโ
You could target more specific searches such as:
โluxury real estate agent in Lagosโ
โproperty management for rental propertiesโ
โbest real estate agent for first time buyersโ
These keywords may have lower search volume, but they can have much stronger search intent.
And that is what many business owners overlook.
Your goal should not simply be: โGet more people to my website.โ
Your goal should be: โGet the RIGHT people to my website.โ
A person searching for a highly specific service is often much closer to making a buying decision than someone searching for a broad industry term.
Think about it this way: High volume + high competition โ guaranteed customers.
But: Specific keyword + strong intent + relevant page = potential customer.
This is why a proper SEO strategy does not just chase popular keywords.
It studies what your potential customers are actually searching for, identifies the gaps your competitors are ignoring, and strategically builds content and landing pages around those opportunities.
Your website does not need to rank for everything.
It needs to rank for the searches that can actually move your business forward.
Want to know which keywords your website should actually be targeting?
Send me a DM with โKEYWORDSโ and let's identify the opportunities your competitors may be overlooking.
โ๏ธ ๐๐๐ค๐ข๐ง๐ ๐ฌ๐จ๐ฅ๐๐ซ ๐๐ง๐๐ซ๐ ๐ฒ ๐๐๐๐ฅ ๐ฅ๐๐ฌ๐ฌ ๐ฉ๐ซ๐๐๐ข๐๐ญ๐๐๐ฅ๐.
That was the direction behind ๐๐ฎ๐ง๐ญ๐ซ๐ข๐ฑ
I worked across ๐๐๐ฌ๐ข๐ ๐ง + ๐๐๐ฏ๐๐ฅ๐จ๐ฉ๐ฆ๐๐ง๐ญ, shaping the visual direction, responsive layouts, and turning the concept into a working website.
The challenge was keeping services, projects, stats, and testimonials clear without overwhelming the experience.
๐๐๐ฌ๐ข๐ ๐ง โ ๐๐๐ฏ๐๐ฅ๐จ๐ฉ๐ฆ๐๐ง๐ญ โ ๐๐๐๐ฌ๐ข๐ญ๐ โก
#fullstack #webdevelopment #webdesign #uidesign #uxdesign #productdesign
Good job pro
