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PULSE is a 100% natural beverage brand designed for everyone — no age limits.
I built the identity around 6 fruit variants, each tied to a specific benefit:
Pulse Revive (Watermelon)
Pulse Recover (Grape)
Pulse Refresh (Apple)
Pulse Ignite (Orange)
Pulse Inspire (Strawberry)
Pulse Escape (Pineapple)
What I did:
Label Design — High-fidelity mockups to get a clean, realistic feel.
Visual System — Built a consistent, bold identity using Kittl.
AI Storytelling — Created scenes that show the product in real-life moments.
Final Assembly — Brought everything together with voiceover and sound design.
The vision:
PULSE is not just a concept.
It’s a ready-to-launch brand idea.
Healthy, and designed to connect with real people — across different lifestyles.
Project link: https://app.kittl.com/project/cmmt9f5r109jv0i6nl4rzeups
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