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DAY 2 🧚🏼♀️ Challenge Update (actually this is from yesterday, posting today).
still building, still refining.
Less “overthinking,” more execution... she's almost ready
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If you saw my update the other day, you saw I was inspired by my real-life dog to create the main character for this challenge.
Now, imagine my surprise when my husband had the idea to adopt this little thing today! I'm attaching a photo of the new puppy, and the character I created for this challenge.
This feels scripted, but I swear it's not!
PS: needless to say, this deadline extension will come in super handy because...what do you mean I have a new puppy?!??
your real dog as the challenge character is so cute. same color as the puppy?
You now have until next Friday (9/25) to submit to the Cantina Challenge!
We can't wait to see what you create with the extra time to build and refine 🚀
Day 12/30 of my hero section challenge.
Another day of prioritising the visuals and imagining a company that doesn't exist. I promise the next one is a tech brief with barely any imagery at all, I've leaned hard on beautiful photography for twelve days straight.
Concept: a mycelium materials company producing leather, packaging and foam grown from fungal networks. The design deliberately inverts the category's defaults; biotech branding tends toward dark, clinical and electric blue, so this one goes warm and botanical, with a subtle looping video of spores drifting and mushrooms emerging. The copy pulls hard the other way: plain, technical, B2B-direct, anchored by two concrete numbers instead of sustainability adjectives.
Twelve briefs across travel, food retail, personal branding, events, landscape architecture, pet services, hospitality, coffee, lighting, wellness, restaurants and now biomaterials.
12 down, 18 to go.
Built on the Viper template by Westhill Studio, adapted and customised by me.
Imagery and video generated with AI.
