Designers love saying "we solve a problem." It sounds like a buzzword, I know. 😄 But we launched this project a couple weeks ago, and besides a UI refresh. We also cracked a major UX problem the client had. It's one of the most interesting ecommerce projects I've worked on. I can't wait to share what the problem was and how we solved it, and an opportunity to show why desing isn't going anywhere anytime soon. Will share more about it pretty soon...