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beautiful morning dogsitting my favorite frenchies on the planet, finishing off an article for an artist i've been lucky enough to score a place as content writer / editorial lead with. have some old designs of mine in homage to what drew me to her work, a shared love for mcbling-inspired aesthetics: these are some moodboarding projects i set out for the 'big four' behind the BRATZ franchise.
meet a modernized take on the girlz with a passion for fashion from way back when: sasha, jade, cloe, & yasmin!
which archetype do YOU resonate most with? what does nostalgia mean to you? comment! i'm a curious gal.
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Creatives on Contra have earned over $150M and we are just getting started
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I worked on this passion project for monica, showing the problem and giving the solution through a well represented motion design
This looks good welldone!
Jugnu is an inclusive clay-play concept designed for neurotypical and neurodivergent children.
The project explored how a product could make creative play more engaging, tactile, and inclusive through its sensory experience. Inspired by the firefly, or jugnu, the brand represents the light and individuality within every child. The clay itself glows in the dark, adding an element of surprise and playfulness to the experience while reinforcing this idea of finding and expressing the light within.
I developed the brand identity, kit materials, packaging, and brand photography, with the packaging designed to transform into an interactive board game, giving it a second life as part of the play experience.
Designed across: Branding · Packaging · Visual Identity · Product Experience · Photography
A project where I fell in love with brand identity design. JUGNU has a piece of my heart.
The packaging turning into a board game might be the strongest branding decision here - the identity keeps working after the unboxing instead of ending up in the bin. Did the glow-in-the-dark clay come first, or did the firefly metaphor lead you to it?
One more cute logo from my collection! I see you love such things 😄
the Funnybara capybara face made me smile