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Vera Estates - Luxury Real Estates
"Concept based website design and developed as a portfolio project"
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Engaging website for a New York–based architecture and construction studio, balancing bold typography, immersive imagery and a minimal editorial layout.
Where should the photo live - behind the words or beside them?
Same pilates studio, same headline.
01 - Photo as the background. Full-bleed atmosphere: the room wraps around the words. Immersive and cinematic, but the text only survives thanks to a darkening overlay laid over the image.
02 - Photo beside the text. A clean split: words on calm ground, the room in its own column. Everything readable at a glance, the trade is a little less drama.
One sells the feeling. The other sells the clarity. Which hero would make you book the class?
80 voted
75%
27 voted
25%
107 votes
Closed
1 nails it
