A short motion spec ad for Muji (personal project). Design, animation and sound design by me :) I...A short motion spec ad for Muji (personal project). Design, animation and sound design by me :) I...
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One skincare identity across bottles, jars and tubes. I designed the wordmark, pink-and-cobalt packaging system, campaign applications and digital mockups, then brought the collection into motion.
A consistent visual language, with room for each product to feel individual.
We got a chance to bring these seven characters to life, including building a fully custom Shopify store for Mental Reps Co., a performance-psychology brand that teaches kids the mental game.