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Product page or landing page for your ads?
Neither by default. It depends on how warm the click is.
Cold traffic needs a page that does the selling. Warm and hot traffic need fewer steps.
Either way, the page should finish the ad's sentence. Then test it.
finish the ad's sentence is a good way to put it. cold clicks landing on a bare product page bounce so fast cause nothing tells them why they clicked
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Nice landing page!
Same headline, same offer, two completely different approaches. Which one would make you stop and tap on an ad for a home hormone test?
Option A puts a real face behind the product.
Option B lets the product do all the talking.
Vote below and tell me why, I’m collecting honest feedback on what feels most trustworthy and clickable.
8 voted
89%
1 voted
11%
9 votes
Closed
Real Face for me. The model holding the box next to the headline feels more trustworthy, and her look leads straight to the question. The product only version reads like a catalog shot.
A simple Kajabi funnel that works
You don't need a complicated funnel in Kajabi. Start with four pieces:
Opt-in page: one promise, one form, nothing else
Thank-you page: deliver the freebie and point to the next step
Email sequence: 3–5 emails that teach first, then invite
Sales page: the offer, proof, FAQ, and one button repeated
Build it with a Kajabi Pipeline, then style each page to match your brand, so it doesn't look like every other Kajabi site.
Building in Kajabi right now? Tell me which step you're stuck on.
#Kajabi #SalesFunnel #OnlineCourse #KajabiWebsite #CourseCreator
I’d add one test before sending traffic: submit the opt-in with a fresh email, check the freebie delivery, then follow the sales-page CTA through checkout. The pages can look finished while a tag, email or access rule still breaks the journey.