Preventing Win-Back Offers After Customers ResubscribePreventing Win-Back Offers After Customers Resubscribe
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The win-back offer went out to someone who'd already resubscribed.
A batch job with a delay sent an offer to someone who'd already come back. Slightly awkward fixed by checking live subscription status right before every send.
→ Batch jobs and real-time decisions don't always mix well.
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Pulling the live subscription check right before the send stops duplicate offers from slipping through. It keeps the batch and real time parts from stepping on each other.
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