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Planned and executed a Meta Lead Generation campaign using Instant Forms. Handled audience research, creative variations, and performance optimization to improve lead quality and control cost per lead. Monitored results closely and adjusted targeting and creatives to maintain steady lead volume and campaign efficiency.
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Creatives on Contra have earned over $150M and we are just getting started
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A quick look behind the scenes at what I’ve been working on.
This project combines the visual side of a funnel with the system running behind it. I’m designing the landing page in Figma, working through the structure, messaging, mobile layout, calls to action, and the steps visitors take before submitting the form.
I’m also setting up the backend workflow in GoHighLevel. When someone completes the application form, the system can create or update their contact record, tag the lead correctly, place them into the right opportunity stage, and begin the required follow-up process.
A page can look good, but the work doesn’t stop when someone clicks the button. The form, lead tracking, notifications, and follow-up all need to connect properly, or potential customers can easily get lost.
This is the type of work I focus on:
• Landing pages
• Application funnels
• Lead magnet funnels
• Low-ticket sales funnels
• Responsive website design
• Forms and lead tracking
• GoHighLevel workflows
• Follow-up automation
Still refining the details, testing the flow, and making sure the front end and backend work together properly.
If someone submits a form on your website today, what happens next?
Lead Generation Has Changed. Is Your Business Still Using the Old Playbook?
Imagine spending hours creating content, sending messages, following up with prospects, and generating enquiries...
Only to realize that most of those leads were never a good fit.
That feeling can be frustrating.
Because the problem isn't always that your business doesn't have enough leads.
Sometimes, you have the wrong leads, poor follow up, or a broken process.
In today's business environment, lead generation should go beyond:
Posting and hoping someone reaches out
Collecting random contact details
Sending the same message to everyone
Following up manually until you forget
Measuring success only by the number of leads
A better lead generation system should help you:
Attract the right people
↓
Capture their information
↓
Understand what they need
↓
Qualify the opportunity
↓
Follow up at the right time
↓
Move qualified prospects toward a conversation or purchase
And this is where AI and automation can make a huge difference.
Imagine a potential customer submits an enquiry.
Instead of someone manually checking everything, an automated workflow could:
• Capture the enquiry
• Categorize the lead
• Identify their needs
• Score the opportunity
• Add them to your CRM
• Notify the right salesperson
• Prepare a personalized follow up
• Track whether they respond
Your team can then spend more time talking to qualified prospects and closing opportunities, instead of drowning in repetitive administrative work.
But here's what business owners should really look for:
Don't ask, "How many leads are we generating?"
Ask: "How many of these leads are actually becoming opportunities and customers?"
Because 100 unqualified leads can be less valuable than 10 highly relevant prospects.
The future of lead generation isn't simply about getting more leads.
It's about building a system that helps your business find, understand, qualify, nurture, and convert the right opportunities.
At Zeecomedia, we help businesses identify gaps in their lead generation process and build practical AI powered workflows and automation systems around them.
If your business is generating leads but struggling to turn them into customers, comment "LEADS" or send us a DM. Let's look at where your process may be leaking opportunities.
