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PROJECT: THE LAUNDRY CHAIR
Process Steps:
Conceptualization: We started with a simple photo of a cluttered laundry chair and used Mel to re-imagine it as an avant-garde art installation. We leaned into a "pretentious art critic" persona to find the hidden beauty in the chaos.
Scripting: We drafted a sophisticated script and broke it down into a 6-scene storyboard, focusing on cinematic transitions and texture-heavy visuals.
Keyframe Production: Using high-fidelity image models, we generated 9:16 vertical keyframes that established a consistent "minimalist museum" aesthetic across the entire timeline.
Cinematic Animation: Each keyframe was extended into video clips using Kling 3.0 and Seedance 2.0, adding dramatic dolly-ins and macro tracking shots to give the "mess" a heroic, monumental feel.
Music & Voice: We generated a tailored orchestral score and a professional narration using ElevenLabs to perfectly match the film's elevated and grand tone.
Final Assembly: All scenes were unified using the Melius Video Stitch node to produce the final 30-second submission.
Experience Feedback:
Using Melius turned a funny idea into a professional-grade creative workflow. The ability to chain text, image, video, and audio models on a single visual canvas meant we never had to leave the "flow" to manage files or prompts. Having Mel as a creative partner made the complex hurdles of video production - like scene-to-scene consistency and narrative pacing - feel effortless. The spatial nature of the canvas allowed us to see the entire film's DNA at a single glance.
amazing!
Thank you Rashid!
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
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Hello! I recently launched the new SILICAVISION website.
A space to showcase the kind of work I’ve been developing at the intersection of art direction, design, AI production and visual storytelling.
SILICAVISION focuses on creating high-end visual systems for brands, entertainment and culture, including:
Product placement
Fashion editorial imagery
Character creation
Art direction
Worldbuilding
Advertising visuals
AI-driven visual campaigns
This website is a first step in presenting that direction more clearly.
Check the whole website in the first commentary link!
#AI #ArtDirection #CreativeTechnology #GenerativeAI #Advertising #FashionEditorial #ProductPlacement #Worldbuilding #VisualDesign #SILICAVISION
Wow... great work
They look so realistic
I transform complex ideas into clean, compelling visual stories. With 3+ years of experience in motion graphics and explainer animation, every project I take on is built with intention from the first storyboard sketch to the final rendered frame.
This video reflects my approach to animation: purposeful movement, tight timing, and visuals that make the message impossible to ignore.
What I do, I do with craft. What I create, I create with purpose.
Motion graphics isn't just about making things move it's about making people feel, understand, and remember. I blend design thinking with animation technique to deliver explainer videos that don't just inform, they engage. Whether it's breaking down a product, a concept, or a brand story I make it visual, clear, and unforgettable.
📩 Let's build something worth watching.
hello@pictodesignstudio.com
Stunning!
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