Inspiring Insights: Floor Wesseling on Cultural Fusion in Design

Inspiring Insights: Floor Wesseling on Cultural Fusion in DesignInspiring Insights: Floor Wesseling on Cultural Fusion in Design

The network for creativity

Join 1.25M professional creatives like you

Connect with clients, get discovered, and run your business 100% commission-free

Creatives on Contra have earned over $150M and we are just getting started

Back to feedPost

Paula Mastrangelo

• Feb 18

Don’t miss this compelling interview with Floor Wesseling: Floor Wesseling, mixing cultures and identities https://www.brutaltypes.com/news/floor-wesseling-mixing-cultures-and-identities #GraphicDesign #CreativeStudio #TypeDesign #BrutalTypes #VisualIdentity

Ciro

• Feb 18

Top work, Paula! ✨

Révolté

pro

• Mar 7

Quick question: what design era are you stuck in right now?

Made the same logo in 6 different design eras. Art Deco to Brutalism to Y2K to whatever we're calling 2026 aesthetics. They all work. They all lead to the same place.

(I might be permanently 2020 Brutalist)

Logo Design Recraft Figma allroadsleadtorome Brand Design

Jelena Stricak

pro

• Mar 10

I'm in the middle of that same work, love yours! 😍

Keileth Castillo

pro

• Mar 7

A quick look at this visual identity project.

shareyourwork Brand Design Figma

Jasmine Sotiropoulos

pro

• Mar 7

Latest work designing for Talk Dirty Co. Aussie company specialising in low-tox laundry detergent sheets. I decided to lean into life's little messes and embody it rather than the cookie cutter "eco" approach. What started as a brand identity project, ended up being a huge pack of branding and brand assets. SO MUCH FUN!! In their words... "Ok stop it! I have been waiting all day not concentrating at work at all and I actually can't breathe with how good it is!!" Always so nice to align with clients.

Check it out

branddesign packaging branding