A little creative experiment. I created two versions of the same campaign, each with its own vibe...A little creative experiment. I created two versions of the same campaign, each with its own vibe...
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speculative marketing campaign ideas have been HITTING me lately. which would you rather see first? (second of two, we're gonna bracket vote these down. vote on the first here!)
happy to answer any questions or hear any takes you might have below!
I really like how the light version looks, but it has some legibility issues. Since readability is more important for users than visual appeal, I think the dark version is the better option.
BTW, I initially voted for the light version, but after analyzing both options more closely, I changed my mind 😄