Recent product update video for a client

Really curious about your process here. Did you start with a storyboard or go straight into motion?

CHANNEL 13 📺👁️ A found-footage horror scene you play through smart glasses.

You open a moldy fridge full of roaches, grab a warm beer, sink into a ruined couch and turn on an old CRT. Every zap, something hooded and faceless gets a little closer in the static. On channel 13 it rushes the glass… and then it comes out. 🎧 Sound on.

How I built it: • Rive CLI: the whole scene is written in RML with a coding agent (Claude Code), built and checked with rive --verify / inspect / screenshot, then pushed to the Rive editor • GPU Canvas (WGSL): two shaders. A smart-glasses lens pass over the whole frame (fisheye, chromatic split, low-light grain, light-buzz flicker, digital glitch) and a cursed CRT shader (B/W analog snow, scanlines, rolling bar, vertical-hold slips, the figure bulging the glass, procedural spider-web cracks, power-off collapse) • Luau scripting: story timing and "dread" level, channels and subliminal flashes, flying glass shards • Data binding: one Story view model shared across artboards, a Broadcast view model driving the TV • State machines: beat timelines, roach and bulb loops, 13 channels, all sound cues • Audio: 22 sound effects, zero music. Fridge hum, buzzing bulb, roaches, footsteps, CRT whine, whispers, heartbeat, screamer, shattering glass

Uses both the CLI and GPU Canvas.

the faceless guy getting closer every channel flip is genuinely creepy lol