Transforming Brand Identity for a Post-Pandemic EraTransforming Brand Identity for a Post-Pandemic Era
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I started working on this project practically the first day of lockdown in Spain. The context was wildly different... Now, we've just kicked off a rebrand. Not because the original work was no good, but because the world is a VERY different place and their brand strategy is living in 2020. Can't wait to unmask a new identity (forgive the pun). Check it out
Atolani's avatar
This is exceptional work. The clarity, structure, and visual storytelling are on a professional level. Really impressive execution.
Hayley's avatar
Thank you for your kind words Atolani! It was a lot of work, but extremely rewarding. I need that energy as we go into the next project :)
Ashlyn's avatar
Fun! Would be so cool to see some before lockdown and after lockdown work for this project to see the change.
Hayley's avatar
That's a really great point! Thanks Ashlyn, I will dig out the old files from the project and do a before/after! Appreciate that feedback!
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Creatives on Contra have earned over $150M and we are just getting started