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Taste Test
Exploring the same coffee brand idea in two different visual directions today, which vibe do you like better?
3 voted
30%
7 voted
70%
10 votes
Closed
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When working on the landing page for the golf club, our goal was to create an experience that reflects the nature of the sport itself — calm, precise, and intentional. Many sports websites rely on dense layouts and heavy UI patterns, but golf lives in space and rhythm, so the interface needed to feel the same way
I like this old money style 😍 Where can I see more of this project?
Loved the mood you shared. how do you usually arrive at a visual direction like that?
A nameless product with paying clients but zero brand presence.
How do you take that public?
Before:
→ White-label tech with no positioning.
→ Couldn't pitch publicly or attract new clients.
After:
→ A complete brand identity that positions Dalia as local experts in supporting banks and retailers manage payment systems by tracking the full transaction cycle.
→ Now they can present at conferences and local fairs, close deals with brand materials, and attend Mobile World Congress with their product.
My job was to make smart tech visible and approachable.
Building from zero vs. rebranding: which do you think is actually harder?
Full case study here: https://contra.com/p/rsmMc2XQ-brand-identity-for-dalia-monitoring?referralExperimentNid=DEFAULT_REFERRAL_PROGRAM&referrerUsername=hayley_iyn0id1d
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