Marigold was a one-day concept for a design challenge. I set the direction in real photography before generating anything. That order matters more than people think. If you generate first, you're negotiating with whatever the model offers. If you shoot or choose real references first, you've set a standard the rest of the work has to meet. The tool didn't set the taste. It matched a bar that already existed.

Great work!, love the colors

We/Make - Brand Identity Designed for Business Growth

A strategic brand identity for We/Make, built to create a stronger market presence, communicate credibility, and give the business a clear, recognizable visual position.

Rather than creating a logo in isolation, we developed a scalable identity system that helps the brand communicate consistently across digital touchpoints and build stronger recognition as the business grows.

The focus: → Clearer brand positioning → Stronger visual recognition → More credible & professional presence → Consistent communication across touchpoints → A flexible identity system built for long-term growth

Deliverables: Logo Identity · Visual System · Typography · Color Direction · Brand Guidelines · Logo Construction & Clear Space

Brand Strategy | Brand Identity | Logo Design | Visual Identity | Brand Guidelines | Business Branding

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This is brilliant