DTC E-Commerce: High-ROAS Paid Ad Campaign Execution Planned, launched, and optimized a paid soci...DTC E-Commerce: High-ROAS Paid Ad Campaign Execution Planned, launched, and optimized a paid soci...
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DTC E-Commerce: High-ROAS Paid Ad Campaign Execution
Planned, launched, and optimized a paid social media campaign that achieved strong engagement and reach by targeting the right audience and refining creatives for better performance.
Helping Automotive Businesses Turn Online Visibility Into Customer Inquiries 🚗
Automotive businesses need marketing that does more than look good — it should help build trust, attract the right audience, and encourage customers to book a service.
My approach combines creative content, targeted advertising, and conversion-focused digital solutions to help businesses strengthen their online presence.
Services I can help with:
Meta Ads & Google Ads
Social Media Marketing
Lead Generation
Promotional Video & Content Strategy
High-Converting Website Development
Campaign Optimization
My focus is simple: understand the business, identify opportunities, and build a practical marketing strategy around its goals.
📩 Looking to grow your automotive business online? Let's connect.
A self-initiated homepage hero redesign concept for Live Free Tallow, created to demonstrate how stronger visual hierarchy and clearer messaging can improve the mobile shopping experience.
The original hero had a compelling product, but the copy competed with the imagery, the product lacked visual prominence, and the next action wasn’t immediately clear.
For the redesign, I focused on:
• A sharper product-in-use lifestyle visual
• A clear, benefit-led headline
• Scannable product differentiators
• Improved spacing and visual hierarchy
• Social proof positioned near the CTA
• A prominent, action-focused shopping button
• Keeping the product and CTA visible above the fold
The result is a cleaner and more premium hero section that helps visitors quickly understand what the product is, why it is different, and where to go next.
I design and build conversion-focused Shopify landing pages, product pages and homepage sections for DTC brands.
Need help improving your store’s customer journey? Let’s work together.
Putting the proof next to the CTA is the right call on mobile. Did you check how much of the hero fits above the fold on a 390px-wide screen once the browser bar is counted? That's usually where the review stars get pushed out.
Created a vibrant and educational social media content series for Grow Grow ABA, focused on ABA therapy, early intervention, communication skills, social skills training, daily living skills, and parent support.
The designs combine child-friendly visuals, playful illustrations, consistent green branding, and clear messaging to help families understand therapy services while building trust and brand awareness.
This project showcases my approach to social media management, content strategy, educational content creation, and brand consistency for child development and family-focused organizations.