Neuropathic pain science is hard to explain. Mechanical allodynia, hyperalgesia... That was the main focus behind a recent brand refresh and landing page built for Allothera. Make the complex simple. The page doesn't skip the science, it just doesn't lead with it. One warm palette, one recurring illustration of the pain pathway through the body, copy that leads with the patient's experience. Nothing about the science changed, we just told it in a different order with some clean visuals.

You executed this perfectly!

A little peek at a storyboard I’ve been working on for a high end character animation project.

I really enjoy this stage because it’s where the personality, pacing, and overall feel of the piece start to come together before anything is animated.

These frames were all about finding the right moments, expressions, and transitions so the final motion has a strong foundation.

More from this one soon.

#Storyboard #CharacterAnimation #MotionDesign #VisualStorytelling #AnimationDesign

your art style is stunning!