Is Creative Judgment the New Skill in AI-Driven Design?Is Creative Judgment the New Skill in AI-Driven Design?
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Hot take: when people say “we can tell you used AI,” they’re usually not reacting to the AI.
They’re reacting to the lack of creative judgment behind it.
I read a post today that explained this sooo well. It basically called out what designers have always been able to tell when someone was using a tool without understanding the craft behind it. That's not new to AI.
You could tell with bad PowerPoints. You could tell with overdesigned Canva graphics. You could tell with random stock-photo branding.
AI just lowered the barrier to execution even more, which means taste and direction matter even more now.
Because the difference was never the tool. It was the eye behind it.
Is “taste” becoming the new technical skill?
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Anita's avatar
Love this point of view and I completely agree! I was just having a conversation yesterday about this. How the skill (development, design...) is like a muscle you need to exercise, and with AI the real difference will be who still exercised the muscle and got accurate and deep results and who didn't.
Kristine's avatar
You could tell with shabby WordPress. Indeed. You can look at furniture and see that nails and hammer has been used, or not, or you couldn't care less as long as its a good peace of furniture. :)
Leilani's avatar
that is true. Taste is what makes a great artist stand out especially right now, the creative space has become very mediocre and oversaturated and now with AI I believe it will weed out all of that. Taste has always been on of the components of a great artist/storyteller its...
Atolani's avatar
Love this
Miguel's avatar
Regardless of why they can tell, I’m starting to feel the negative impact of that assessment, can be devastating to a brand.
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