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30 clicks.
544 impressions.
$1.16 CPC.
$34.88 spent.
Some days aren’t about pushing harder.
They’re about staying efficient.
The CPC is slightly higher here — and that’s fine.
Because sometimes you pay a bit more to stay in front of higher-intent searches.
Cheap isn’t always better.
Relevant is.
What matters is this:
The spend stayed controlled.
The traffic stayed consistent.
The account stayed healthy.
That’s how you build campaigns that can actually scale later.
Growth isn’t always loud.
Sometimes it’s steady and intentional.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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Case Study: 41 → 98 Page Speed
A client’s site looked fine, but it was slow (5.2s load), failing Core Web Vitals, and losing mobile traffic. Page Speed score: 41.
After a full audit, I fixed heavy images, render-blocking JS, unused CSS, caching, and mobile performance.
Results:
. Score: 98
. Load time: 1.4s
. 73% faster
. Core Web Vitals passed
. +28% mobile engagement
Speed impacts rankings, conversions, and revenue.
I turn slow websites into growth engines.
Open for projects.
I just added up my Lovable spend.
$5,600+ invested in learning how to build AI-powered systems properly.
That investment has translated into real client work:
• Production websites
• Integrated backend systems
• Stripe subscriptions & checkouts
• AI video, voice & transcription workflows
• A live iOS app in the App Store
Most AI projects don’t fail because of the AI.
They fail because the architecture underneath it isn’t solid.
I specialize in building integrated platforms — not experiments.
If that’s what you need, let’s talk.
I love this, Keep it up
The most expensive decision ecommerce founders make isn't a bad hire or failed ad campaign.
It's deciding that "good enough" revenue is fine; without diagnosing what it's actually costing them.
Thesis: Stores don't fail loudly. They bleed quietly.
The cost of inaction isn't zero; it's just invisible.
The hidden math:
You're doing $75K/month.
• Conversion: 2.1% (feels average)
• Cart abandonment: 67% (feels normal)
• AOV: $52 (feels fine)
But what if:
• 35% of abandonment is fixable checkout friction
• Conversion could be 3.2% with proper structure
• AOV could be $67 with strategic product pages
The actual cost:
At 3.2% conversion with $67 AOV: $137K/month, not $75K.
That's $62K/month left on the table. $744K annually.
Not because you're failing. Because you never diagnosed what "normal" was costing you
Why this happen ↘
Really strong framing. “Not broken, bleeding quietly” is such a powerful psychological reframe — it shifts the conversation from blame → awareness. Subtle but very persuasive positioning.
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