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You’ve Met Your Matcha 🍵
A social ad concept for a matcha × vanilla soft serve. I wanted the campaign to feel playful and contemporary without looking overly polished — combining flash photography, oversized type, muted matcha green, and small bilingual details. The result is a little cheeky, a little nostalgic, and very much about the ice cream.
Graphic DesignSocial Media MarketingVisual DesignAdobe PhotoshopCanvaChatGPTsocialmediadesigngraphicdesigndigitalmarketing
The scrambled "you've your matcha met" headline is a fun twist on "met your match", and tucking the cone in front of the type adds some depth. Did the flash photo come first, or did you build the type layout and then shoot to fit?
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