Seed came to us right as their word of mouth started doing what it does when you are actually good, the work spread fast, and the business outgrew the brand. They needed an identity that matched their momentum, with brave clarity and zero cheese, especially with a name that could easily slide into childish territory. We built a straightforward, adult, forward-looking system anchored by an abstract mark that can live in motion, which gave them room for storytelling without gimmicks. The result was a tangible brand that backs up the hype, sets the mood in every pitch, and helps close the deal.

cool project!! reminds me of 90s skate brands

Last year, I won a life-changing amount of money. When I first saw this screen pop up I literally thought that someone had stolen my project AND was impersonating me. I had entered feeling so excited about my idea, but not at all thinking I would win (never mind the $50,000!!). WEB POETRY is still one of my favourite ever projects and I am so, so excited that someone else is going to get to experience the same craziness I did <3 There's $100,000 up for grabs right now in the 2026 Figma Makeathon, running through to the 2nd of March. If you needed a sign to submit something, this is it.

Enter HERE <3

Love stories like this. Winning is great, but the mindset shift that comes from putting your work out there is the real prize. Huge congrats 👏