Contra - A professional network for the jobs and skills of the futureFinancial dashboards shouldn’t just show trends — they should explain what’s driving profitabilit...
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Financial dashboards shouldn’t just show trends — they should explain what’s driving profitability.
In this project, I built a Tableau dashboard that connects weekly sales, costs, profit, and ROI in a single view, allowing leaders to see where and when returns were actually being generated.
What I focused on:
Aligning sales, cost, and profit to the same time grain
Making ROI visible alongside volume, not buried in spreadsheets
Enabling quick comparisons across venues, vendors, and performers
The result:
Teams could identify high-ROI weeks and segments and make informed decisions about pricing, spend, and future bookings.
The visual direction is interesting, but for a trading dashboard, I'd put more focus on live data and market trends. The large crypto illustration takes up space that could be used for insights traders actually need. What do you think?
This is how a dashboard should work! I like how the decision queue puts urgent cases first instead of just showing metrics. Helping users know what needs attention is much more valuable than showing more data.