Crafting a Compelling Brand Launch Video for Hospitality

Crafting a Compelling Brand Launch Video for HospitalityCrafting a Compelling Brand Launch Video for Hospitality

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Aisha Ayoade

• 13h

This brand launch video was created to introduce the Voice of Hospitality Initiative and communicate its mission and vision in a clear, compelling, and emotionally resonant way.

My contributions included:

Messaging development — developed a discovery questionnaire for the founder to uncover the brand's journey, mission, and purpose

Scriptwriting — translated those insights into a narrative-driven launch script

Storytelling structure — shaped the flow of the video to build understanding, connection, and interest in the brand

Brand Strategy Scriptwriting Google Docs

Révolté

pro

• Jun 17

Built a financial SaaS brand that looks like it was designed by a meteorologist who never lost a board meeting.

No dashboards. No icon libraries. No "clean and modern." Just pressure.

Check it out

Brand Design fintechdesign fintech

Esther Adewumi

pro

• Jun 17

Incredible

Yurii Horbachov

• Jun 17

🃏 Have you ever played Mafia?

Did you know it's also played professionally – with rankings, federations, and tournaments all over the world?

"Mafia" – a team psychological, turn-based, role-playing game with a detective plot, simulating the struggle of an informed organized minority against an unorganized majority.

Some time ago, I developed the identity for one of the Mafia game federations.

The logo was built around the symbolism of the game itself:

🔴 10 players seated at a round table 🔴 two teams divided by color – black (the Mafia) and red (the citizens) 🔴 the key roles: the Don leading the "black" team and the Sheriff leading the "red"

The goal was to capture the whole essence of the game in one clean mark – conveying both the drama of the confrontation and the clear structure around the table.

So which side are you on — the Mafia or the citizens? 👀

Check it out

Brand Design Gamification Logo Design

Anna Maziarchuk

• Jun 17

I love Mafia, although I've only played it three times in my life 😄 So I'm more of a spectator than a player)))

I really like the logo concept. It's very creative, and I love the deeper meaning behind it!

Kateryna Zahorulko

• Jun 17

069studio — Brand Identity Brand identity for a Frankfurt-based design and tech studio. Bold red, dark palette, strong typographic system — built to feel strategic and confident across all touchpoints.

Role: Brand Strategy · Visual Identity · Art Direction