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GLUG — Bubble Tea / Playful Lifestyle
A small daily treat that's actually fun — not wellness theater, not minimalist silence, just genuinely joyful. Bubble tea as an everyday ritual for people who want color and play in their lives. Soft candy-gradient world (pink-lavender-orange) with boba pearls floating throughout every frame. Playful, bouncy wordmark, pearl motif system, saturated color energy. Real hands, real consumption moments, real joy. Zero restraint, maximum visual density and motion.
M N LOKESHWAR REDDY, Creative Director
Link to the full project:
https://www.behance.net/gallery/254683937/GLUG-Bubble-Tea-Playful-Lifestyle
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Branding & Hero Animation for Newly.app — AI App Builder
End-to-end branding and hero section design concept for an AI platform that turns ideas into native iOS and Android apps without writing a single line of code.
What we did:
→ Brand Identity: Visual language, color palette, and typography system.
→ Hero Section: Animation concept built around the metaphor of [insert your metaphor, e.g., "ideas transforming into live products"].
→ Motion & UX: Micro-interactions, transitions, and scroll behavior.
The Challenge:
Visually conveying the speed and "magic" of AI while maintaining a professional, tech-forward, and trustworthy image for founders and entrepreneurs.
The Result:
A high-impact hero animation that explains the product's core value proposition in under 3 seconds—capturing the feeling of [insert emotion, e.g., "turning a raw idea into a shipped product with total control"].
Tools: Figma, After Effects, Cinema 4D
Client: Newly
That hero animation is really clean. Love how quickly it shows what the product does.
Unused, but never wasted.
A collection of mark explorations from projects we worked on together with Unspoken Agreement:
Really grateful for the trust, the collaboration, and the space to experiment. Not every mark becomes the final identity, but every one plays a part in getting there.
This is impressive! ✨✨
It looks really alive
