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For this project, I developed a luxury beauty brand’s social media marketing strategy, focusing on high-end aesthetics, engagement-driven content, and brand storytelling. The goal was to enhance brand presence and create a visually compelling Instagram feed that resonates with the target audience.
Skills and deliverables
Social Media Management
Social Media Marketing
Social Media Account Integration
Social Media Advertising Analytics
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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[YT VIDEO] With Envato variants were generated. Human judgment turned it into the real promo campaign. In collaboration with my big br @Yanush Zetea.
For the Human by Design Challenge, we created DABLZ promo, a conceptual bag brand campaign inspired by Berlin nightlife, urban fashion, and rap culture.
Using Envato, we built a lot of video scenes which were transformed into 30-second teaser.
To make a complete promotional campaign we created:
- Posters
- Social content
- Sound design
- Landing page (DABLZ.SITE) - made with Codex help
AI helped us explore scenes and compositions, but the key decision was changing the first concept from a music video into a real product story.
Knowing what to keep, change, and remove made the difference.
Kudos to people from @Envato and @Contra!
fabulous
Was going back and forth around different ideas and decided the most important client right now is me wanting to use the tools to create social media reels (based on a short series campaign) about the thoughts I have been sharing.
The them for these videos are about undiscovered/unknown species of animals not wanting to be discovered by human because really there is alot that comes with finally being "discovered".
I had to redo prompts and/or go back to original/earlier generations to push things in the direction that mostly aligned with what I was trying to convey. Like most times I was crunched on time and had to accept some generation as close enough after some attempts.
Used AI generation for images and video, and animal sounds from Envato stock assists. Brought together in Canva.
Hopefully will share some of my other ideas I worked on soon.
The wide pans are so discovery channel coded. This is so amazing!!
If you're a:
- Hair Brand
- Beauty Brand
- Hair Company
- Beauty Salon
- Spa
- Beauty Startup
- E-commerce Hair Store
...and you're looking for social media graphics that match the quality of your products, I'd love to help.
DM me or comment "DESIGN" if you'd like to elevate your brand.
