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Tailors Mind is a fashion brand built around craftsmanship, quality, and a slower approach to consumption.
Working with content creator Luc Cavalheiro, I edited a series of visual assets designed to communicate the brand's philosophy through cinematic storytelling and carefully crafted pacing.
The project focused on creating content that reflected the values of slow fashion while maintaining a contemporary and premium visual aesthetic.
Deliverables included:
• Video editing
• Editorial storytelling
• Social media content adaptation
• Sound design
• Visual pacing
• Platform-ready exports
The resulting content helped translate the brand's philosophy into engaging visual narratives that resonate with modern consumers seeking quality over quantity.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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Nobody tells you that the hardest part of freelancing is the waiting.
Waiting for the right brief.
The right client.
The right moment to feel ready.
For a long time I treated momentum like something that arrives if you're patient enough.
This summer I'm done waiting for the current. I'd rather be it:)
So I made this.
A swimmer caught mid-stroke, blurred because she's moving, while the only thing holding still long enough to read is the word.
I built it backwards on purpose: the image is frozen but full of motion, and the text is the part that actually moves. A still that's all velocity, a motion that's all calm. That contrast is the whole feeling.
The process:
- Ideogram to generate the swimmer, motion blur and all
- Canva for grain and a bit of the moody texture
- Framer for the moving text, because if momentum is the theme, I wanted the motion to be real, not faked. Also because I'm spending this summer chasing more Framer work for Formeta, so I figured I'd practice what I preach
- Screen recorded the final piece to capture the motion
Movement as meditation. The work moves when I do.
What's the energy you're swimming into this summer?
The motion blur still juxtaposed with the text looks super sick!
Showreel | KUKU Agency
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Nice work!
Could video transformation become more important than video generation?
I tried Google's latest video model, Gemini Omni, using my own footage as input and asked it to transform the scene from warm lighting to a cool blue mood, and then to bright studio lighting.
As someone who loves Nano Banana, I had pretty high expectations for this.
And I have to say, I think it did a surprisingly good job.
The consistency wasn't perfect, but it managed to preserve most of the original scene while changing the mood and lighting.
Being able to explore multiple moods from the same footage could be a powerful tool for storytelling.
Sharing my process in the comments.
What's the first thing you'd try with this?
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