Just published a new case study for Jiva, a business automation agency.
I explored three different logo concepts based on the idea of step-by-step business growth, deliberately avoiding the usual symbols of money and arrows.
The chosen direction was the geometric sign of the circles in the circle by zoom, which is supported by an exquisite word mark, flexible variations of the logo, an icon, a favicon, a color palette and digital programs.
If you need a distinctive logo and corporate identity for your company, feel free to send me a message.
MARLOW is a modern fashion and clothing brand identity built around individuality, everyday style, and self-expression.
The branding combines a custom rounded wordmark, bold M monogram, warm red tones, and minimalist typography to create a confident and recognizable fashion identity.
From logo design and brand guidelines to apparel graphics, clothing labels, hang tags, packaging, shopping bags, stationery, and advertising campaigns, MARLOW creates a cohesive visual experience across fashion and lifestyle applications.
That rounded M monogram in warm red sounds like it carries the whole system. Fashion identities live or die on the small touchpoints, so going all the way down to hang tags and labels is exactly right. Which piece of the rollout was the trickiest to keep consistent, the packaging or the apparel graphics?