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Match Fixtures -> Player Bios -> Merch Catalogue -> Venue Profiles.
Four completely different content shapes, one repeatable design system.
For the WACA 2024 Championships in Perth, we had 5 days to ship a 64-page interactive tournament guide across 13 linked sections.
By locking the gold-on-black header badge, diagonal card cuts, condensed display type, and outer grid first, a dense schedule table and a merchandise catalogue still read as one unified brand.
Full case study is live on my profile. Which page type do you find hardest to keep consistent in a big system?
https://contra.com/p/rX6UsX2N-waca-interactive-and-print-tournament-guide-built-in-a-week?referralExperimentNid=DEFAULT_REFERRAL_PROGRAM&referrerUsername=hamzash47
the merch catalogue always looks easiest then eats the most time. 64 pages in 5 days is wild
Haha man, only another designer knows the pain of fixing inconsistent garment cutouts and sizing options with no time left. It was rough, just glad we pulled it off!
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