Power BI Dashboard for Global Laptop Market AnalyticsPower BI Dashboard for Global Laptop Market Analytics
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Designed an end-to-end, multi-page Power BI Analytics Dashboard analyzing global laptop market dynamics, hardware specifications, brand market shares, and pricing matrices for over 1.2K+ laptop configurations.
Key Highlights & Technical Features:
1. Market Dynamics Overview: Tracked core industry KPIs including 19 Total Brands, 60K Average Price, 413M Max Price, and company market share distributions (Dell, Lenovo, HP, Asus, etc.).
2. Hardware Specification Insights: Built a detailed Processor & Graphics Price Matrix alongside RAM capacity trends (Average Price Trend by RAM Capacity) and a Laptop Weight vs. Pricing correlation scatter plot.
3. Specification Search Engine: Implemented a dedicated Master Table Inventory Log page featuring dynamic multi-criteria slicers (Price range, Company, RAM, and Operating System) allowing users to query specific hardware specs instantly.
4. Advanced Visualizations & Interactive Navigation: Incorporated donut charts for TypeName shares, line charts for OS price trends, gauge charts, and seamless page navigation buttons for granular market exploratory analysis.
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Creatives on Contra have earned over $150M and we are just getting started