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Presentation Exercise #1
This slide comes from a real startup pitch deck.
The data is strong.
The story is strong.
But can you tell me the main takeaway in 3 seconds?
If not, the slide might be asking the audience to work too hard.
What's the first thing you'd change?
The network for creativity
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Connect with clients, get discovered, and run your business 100% commission-free
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Wrapping up a video we're genuinely proud of 🎉
A 45s launch video for a technical audience in the SaaS + energy sector.
This brief was simple. Literally the brief was "keep it simple our audience is stylistically conservative" but this was harder to execute than you might imagine.
We needed to lead with the pain of legacy software, land on a modern experience, and let an AI feature carry the story without ever feeling like a sales pitch.
Two rounds of revision later, the video went from too bold and flashy to something intriguing and understated.
Case study is up now, including the storyboard, an early animation + sound test, and a breakdown of how the video is structured.
Check it out !!
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