MBA Conversion Strategy & Key Features Built:
• Above-the-Fold Value Proposition: Engineered headline, trust micro-copy (SOC2, read-only encryption), and dual CTAs to maximize free-trial signups.
• Interactive Live Product Preview: Multi-tab dashboard preview allowing prospects to explore Live Runway Forecast, Shadow SaaS Burn Detector, and Hiring Scenario Planner before signing up.
• Interactive MBA Runway & Burn Calculator: Custom JavaScript sliders that dynamically calculate a founder's Annual Recovered Cash, Monthly Burn Reduction, and Extra Cash Runway Months in real time.
• Dynamic Annual vs. Monthly Pricing Toggle & Instant Trial Modal: Friction-free pricing architecture with a 20% annual billing toggle and an instant lead-capture modal.