Brand Identity for Sepia & Anchor Stationery Co.Brand Identity for Sepia & Anchor Stationery Co.
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Sepia & Anchor - Brand Identity for a Stationery & Correspondence Co. Introducing the brand identity for Sepia & Anchor, a stationery and correspondence brand built around a single historical fact: sepia ink was once drawn from real cuttlefish, long before synthetic ink existed. The anchor holds it steady.
This brand sheet features a navy, gold, and parchment palette applied across real materials - embossed leather journal, wax-sealed envelope, the ink bottle label itself, and a canvas bag tag - showing how one mark and one story carry consistently across every surface a correspondence brand actually touches.
Brand Highlights: - Embossed leather journal cover - Wax seal with the anchor mark - Ink bottle label design - Canvas bag tag application - Navy, sepia gold, and parchment palette - Concept-driven mark tied to the brand’s real namesake
Brand Name: Sepia & Anchor Industry: Stationery & Correspondence Tagline: Written to last.
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TRUEFRAME logo
sepia ink coming from cuttlefish, never knew that. is the anchor tied to the same sea story?
Eric's avatar
Not from the same story, it’s there for what it does, not where it’s from. Ink drifts without something holding it down so it felt right for a brand about writing that’s meant to last.
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