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Taste Test
Two short motion ads for Instaheadshots, an app that turns ordinary selfies into studio-quality professional headshots with AI.
🎬 Ad 1: "Slide to Unlock" (10s)
A product-flow spot. It opens on a glowing slide-to-unlock button, then shows the app's processing and generating screens as a casual selfie becomes a polished headshot. It ends on the brand and a "Try Instaheadshots" CTA.
🎬 Ad 2: "Everyone's Upgrading" (20s)
A social-proof spot. Notification cards stack up as Sarah, Daniel and Priya each post a new profile photo within one week. The punchline is "everyone is using the exact same Instaheadshots to upgrade," which works on FOMO and ends on a clear CTA.
What I did: concept, motion design, UI animation, kinetic typography, sound sync
7 voted
39%
11 voted
61%
18 votes
Closed
Option 2..Depicts what the app does instantly.
Thanks for your feedback!
option B
Thank you!
Thank you!
Thank you!
Nice work 👍
Thank you!
Option 2 for me. Showing the app do its thing instantly beats a slick slide-to-unlock hook, because with an AI headshot tool the result is the whole pitch. Ad 1 is prettier but Ad 2 makes me actually want to try it. Both are cleanly cut though.
I’d choose Option 1 — it feels cleaner and more directly connected to the app’s AI photo-generation concept.
Thanks for your feedback!
Going with option 2
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